These words appear in a few seconds. Then participants were asked to remember and mention it. Lead researcher Professor Lavie Nilli story, the words that exist in the computer screen consisting of positive words, such as peace, happiness, and interest.
Among the positive words, then tuck negative words, such as suicide, sadness, and irony. But not just words that have positive and negative, Lavie also mentioned there are neutral words in it, such as boxes, teapots, and ears.
When the process of choosing the words, participants were asked to classify where the words positive, negative, and neutral. As a result, it turns out most of the words that classification accuracy is the negative words.
Lavie's interest to do this research actually begins from so much speculation surrounding the human ability to process emotional information unconsciously, for example, faces and words.
"But from this research, we can understand that the actual values recorded by strong emotional in the 'recorder' subconscious. And the emotional value of the most easy to be called back is negative messages," Lavie explained.
It also shows, basically how humans will react very quickly to emotional information. "So when we see someone carrying a knife when we're driving in the middle of heavy rain, rapid messages that are called in the head is 'DANGER'," Lavie explained, mentioning that his research has been published in the journal Emotion.
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